A garment begins long before the first stitch is taken; it begins as a whisper on paper. To sharpen this essential skill and bridge the gap between art and industry, Ellen College of Design recently invited the renowned Mohita (of Illustrations by Mohita) for an intensive two-day masterclass. The session was a deep dive into the world of visual storytelling and professional strategy, where students learned that a fashion illustration is not just a drawing—it is a designer’s first professional pitch and the foundation of a successful career.
Refining the Portfolio for the Global Market
A major highlight of the masterclass was the deep dive into Portfolio Enhancement. Students moved beyond simply displaying their work, learning how to curate their projects to speak to industry standards.
- Strategic Curation: Identifying which pieces showcase technical skill versus creative vision.
- Targeted Improvement: Pinpointing specific areas where a student’s work can be elevated to meet the expectations of high-end design houses.
The Blueprint for Freelance Success
With the "gig economy" becoming a major pathway for designers, the workshop dedicated significant time to the freelancing landscape.
- Market Opportunities: How to identify and approach potential clients in niche markets.
- Brand Building: Strategies for presenting oneself as a professional entity, ensuring that their work stands out in a competitive digital space.
Professional Conduct and Client Relations
Perhaps the most vital part of the session was the focus on Self-Presentation. Students engaged in discussions regarding the logistics of the design business that are rarely found in textbooks:
- The Pitch: How to confidently present a concept and handle real-time client feedback.
- Professional Standards: Understanding how to deal with the "real world"—from setting clear project boundaries to managing professional expectations.
Mentorship and Goal Alignment
Beyond the technicalities, the session served as a mentorship platform to discuss individual student goals. The focus was on differentiation—teaching students that their greatest asset is their unique perspective and their ability to solve design problems that others cannot. By evaluating current strengths and identifying necessary improvements, students gained a clearer vision of their professional trajectory.
A Stronger Professional Foundation
These two days provided our students with much more than improved sketches; they left with a professional blueprint. At Ellen College, we remain committed to ensuring our graduates are not just "makers," but capable professionals ready to lead their own journeys with confidence and clarity.